Where the Wild and the City Meet
This is a still from our first photo shoot. Before we ever started making sets, it was just undies. The flowers were meant as decoration and we were to crop out the necessary bits so only the underwear were visible, but it being my first photo shoot, naturally I had no idea what to do and wound up putting the flowers over my chest. It was unexpected and my photographer and I broke down in laughter, and she managed to capture the tail end of it.
This is the very essence of what the brand is about. We wanted to create lingerie that wasn't overtly sexual, that didn't take itself too seriously with pouty expressions and airbrushed images-- and there's nothing wrong with that, but we want to maintain genuineness that's representative of our customers.
We draw inspiration from nature by combining earthy tones, rich hues, and botanical motifs with simple, streamlined, and classic silhouettes that are as wearable as they are comfortable.
Queen of Suburbia aims to minimize our environmental footprint. That's why we've chosen minimal packaging, business cards made from recycled cotton t-shirts, and include eco-friendly Canadian-made soap samples with each parcel. (Psst: the soap is rinseless, and free of harsh chemicals and overwhelming fragrances). And after you've opened your order, don't forget to recycle!
When you support Queen of Suburbia, know that in doing so you're ensuring that the skilled people involved in making your lingerie are paid fairly for their work and craftsmanship.
A Note on the Models
All of the photos of models on this website feature either the owner, or people she knows. They're students, mothers, friends, and family.